Information
Description: city centre, close to major transport hub (roadside/ transit/ retail)
Orientation: head on to audience travelling west to east and south to north
Screen size: 3.6 x 19m (1:5 portrait ratio, format in pro to online skyscraper copy)
On the main approach to Manchester Piccadilly train station.
This is the main "gateway" into and out of Manchester.
A 5 way city-centre interchange.
The area is highly commercial and has several prestige hotels.
Average daily audience of 207,000 (53% pedestrian/ 47% in private vehicles & on public transport).
Description: city centre, close to major transport hub (transit/ retail)
Orientation: head on to pedestrian audience walking south to north
Screen size: 6 x 3m (2:1 landscape ratio, format in pro to roadside 48 sheet copy)
Adjacent to Canary Wharf Jubilee Line station, at the entrance to the main commercial/ retail zone). Canary Wharf is home to 14m sq ft of offices and 200 retail outlets.
The area is highly corporate.
This is the primary "gateway" to Canary Wharf.
Average weekday screen audience 105,000 (100% pedestrian).
Description: Major arterial route, roadside
Orientation: head on to vehicular traffic travelling west to east into London, and south to north towards Olympia.
Screen sizes: 3 screens each 3m x 2.4m (1.25:1 landscape ratio), operating either as 3 independent screens or as 1 screen measuring 9m x 2.4m (3.75:1 landscape ratio)
Located on the corner of Cromwell Road and North End Road, the screens are orientated to capture vehicular traffic entering London from the West.
The area is mixed use with an average daily audience (100% vehicular) of 171,000 (1.195m per 2 weeks - DFT 2008)
The Manchester Tower
Description: city centre, close to major transport hub (roadside/ transit/ retail)
Orientation: head on to audience travelling west to east and south to north
Screen size: 3.6 x 19m (1:5 portrait ratio, format in pro to online skyscraper copy)
On the main approach to Manchester Piccadilly train station.
This is the main "gateway" into and out of Manchester.
A 5 way city-centre interchange.
The area is highly commercial and has several prestige hotels.
Average daily audience of 207,000 (53% pedestrian/ 47% in private vehicles & on public transport).
Canary Wharf, London
Description: city centre, close to major transport hub (transit/ retail)
Orientation: head on to pedestrian audience walking south to north
Screen size: 6 x 3m (2:1 landscape ratio, format in pro to roadside 48 sheet copy)
Adjacent to Canary Wharf Jubilee Line station, at the entrance to the main commercial/ retail zone). Canary Wharf is home to 14m sq ft of offices and 200 retail outlets.
The area is highly corporate.
This is the primary "gateway" to Canary Wharf.
Average weekday screen audience 105,000 (100% pedestrian).
West Kensington Digital Wall, London
Description: Major arterial route, roadside
Orientation: head on to vehicular traffic travelling west to east into London, and south to north towards Olympia.
Screen sizes: 3 screens each 3m x 2.4m (1.25:1 landscape ratio), operating either as 3 independent screens or as 1 screen measuring 9m x 2.4m (3.75:1 landscape ratio)
Located on the corner of Cromwell Road and North End Road, the screens are orientated to capture vehicular traffic entering London from the West.
The area is mixed use with an average daily audience (100% vehicular) of 171,000 (1.195m per 2 weeks - DFT 2008)
